Success comes from value choices

Aste’s values and principles are of a practical quality – they guide our actions every day and in every situation. Through community, courage and trust, we have succeeded in building a comfortable working community of team players. It is the foundation that allows us to offer our clients a unique combination of vision, service and expertise.

Values and principles What we believe in Vision and mission
Values and vision

Values and principles

Courage and care is at the heart of everything we do, from our customers, brands, applications, systems and processes to our culture. We remove barriers to success by making things clear and manageable.

  • Effective

    Aste’s product manager model reduces intermediaries and distributes responsibility to experts. We actively remove barriers to information flow, develop straightforward operating models and use tools that improve process efficiency.

  • Together

    We create an open and mutually beneficial partnership with our customers. We want you to do business with us smoothly and easily. Our service is based on self-directed teams, made up of experts in different fields, on a client-by-client basis.

  • Courage

    Courage helps us and our customers to succeed and grow. Courage is looking at opportunities with an open mind and daring to stick to your decisions. We are always ready to boldly develop our own operations and improve where we can.

  • Confidence

    Trust is the starting point for all good cooperation. It is strengthened by shared successes. We trust our people and our experts, who work in a relationship of trust with our clients.

What we believe in

Illustration of a person in front of a computer screen looking at prototypes.

We save time and effort with efficient processes

Our process thinking is based on the value we deliver to our customers. The smoother things go, the more business value they bring. A smart process leverages automation in the right places and removes barriers to efficient ways of working. We apply this idea both in our own service model and in the solutions we implement for our customers.

We focus on developing and automating repeat work

Digitalisation is having a fundamental impact on the way companies operate and their strategies. Increasingly, competitive advantage is created through automation. Artificial intelligence, machine learning and the seamless transfer of information between systems are eliminating routine tasks. At the same time, the use of strategic insights and analytics will open up opportunities for entirely new ways of working. At Aste, we are actively involved in developing our customers’ digital competitiveness.

Illustration of a complex process diagram on a laptop screen and a diagram that extends beyond the screen.

We are team players, working in the background

Our unique product manager operating model means seamless teamwork, accountability and smooth communication for the benefit of the customer. This is how we ensure that the customer’s objectives always come first. Our job is to ensure that the entire process from design to implementation and user experience is seamless and smooth.

We believe in a culture of experimentation and learning from each other

Courage is a core value at Aste. We make room for people, new ideas and proposals. Courage also means questioning the way things are done. New things can only happen if you can see beyond and behind the old. Curiosity, the desire to improve oneself and the world, the desire to discover new things and learn from others – that’s what being a mentee is all about.

Vision and mission

Mission

Our mission is to strengthen the competitiveness of our marketing and media clients by providing cutting-edge channel expertise, advanced operating models and high-quality personal service.

Vision

Our vision is to be the leading provider of personal service and expertise in marketing and media in our industry. We will exceed our clients’ expectations by providing innovative solutions and positively impact their business through continuous development and collaboration.

We remove barriers to success by making things clear and manageable.